MAPP Centre

Research on Value Creation in the Food Sector

Welcome to the MAPP Centre – Research on Value Creation in the Food Sector for Consumers, Industry and Society

We do research on the development, marketing and distribution of foods and the societal impact of the food sector. Come back for news on our research, new publications and events.

You can also find the MAPP Centre on Facebook. Just go to www.facebook.com/mappcentre.au

Ongoing Research Projects

 


Recently Published Journal Articles

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2017

MAPP News

2018.06.18 | Awards

Pernille N. Videbæk & Klaus G. Grunert win best paper award

The prize was awarded for the paper “From disgusting to delicious: Overcoming barriers to entomophagy among Danish consumers”

2018.05.01 | Events

MAR Seminar by Sophie Hieke

Drivers of choice

2018.04.17 | Research news

Consumers are motivated to reduce food waste

Motivation and the opportunity to save money may be the key to reduce food waste in Danish households. This is the conclusion of a recent report from the MAPP Centre at Aarhus University. The report examines the Danes’ perceptions of food waste and their behaviour.