News

2016.11.11 | Events

3rd year PhD presentation - Lina Jacobsen

Improving New Food Product Success through Interaction: Integration of consumer insight in the innovation process

2016.11.03 | Research news

New research: Colours make consumers purchase climate-friendly products

Only eight out of 100 Danes can tell if a product is climate-friendly. However, new research from Aarhus BSS now shows that a simple red-yellow-green traffic light label can effectively help the consumers choose products with the smallest carbon footprint.

2016.10.03 | Research news

New research: Danish organic products unknown to German consumers

Germany is the most important export market for Danish organic products, but now a new study shows that German consumers are largely unfamiliar with Danish organic products. This has consequences for the Danish export strategy for the German market, explains Professor John Thøgersen from Aarhus BSS at Aarhus University.

2016.09.12 | Research news

Special issue on ‘Consumer behaviour in a changing world’ in Appetite

Klaus G. Grunert is editor of Special issue on ‘Consumer behaviour in a changing world - Selected papers from the AAEA/EAAE joint seminar in Naples’

2016.09.08 | Research news

Small Country, Big Success Story: Retailers Combating Food Waste in Denmark

It’s a big success in a small country: Danish retailers have become major players in endeavors to curb food waste, providing an example of how sustainability can be achieved with relatively modest means, research from Aarhus BSS at Aarhus University shows.

2016.08.31 | People

Two new PhD students at the MAPP Centre

Trine Mørk and George Tsalis are enrolled as PhD students from 1 September

2016.08.23 | People

Susanne Pedersen - now assistant professor

Susanne Pedersen appointed assistant professor at the Marketing Section of the Department of Management

2016.06.28 | Events

MAPP PhD presentations in August

Two MAPP PhD students present their PhD projects 26 August 2016

2016.06.27 | Research news

Specific messages to teach consumers to eat a varied diet

Variety is important, but do we actually know what it means? Not quite, according to a new study from Aarhus BSS at Aarhus University. The study sends an important message to the Danish Health and Medicines Authority and other authorities and organisations that consumers find it difficult to judge what constitutes a varied diet.

2016.06.16 | Agriculture and food

Improved knowledge of shelf life of food

We should avoid food waste but, on the other hand, not risk food poisoning from eating food that is way past its sell-by date. Scientists from Aarhus University have examined how well the Danes know the different types of shelf life labels.

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