Publications

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Harmsen, H. & Stacey, J. (2000). Anvendelse af trends i markedsorienteret produktudvikling. Maelkeritidende, 113(12), 318-321.

Esbjerg, L. (2000). A sensemaking perspective on retailer buying behaviour: Towards a new conceptual framework. In Ikke angivet EIASM.

Bisp, S. (2000). Barrierer for at øge markedsorienteret aktivitet. Ledelse og Erhvervsoekonomi, 64(4), 235-243.

Balderjahn, I. & Scholderer, J. (2000). Benefit- und Lifestyle-Segmentierung. In S. Albers & A. Herrmann (eds) (Ed.), Handbuch Produktmanagement, 2nd edition (pp. 267-288). Gabler.

Bech-Larsen, T. & Grunert, K. G. (2000). Can health benefits break down Nordic consumers' rejection of genetically modified foods? A conjoint study of Danish, Norwegian, Swedish and Finnish consumer preferences fro hard cheese.. Paper presented at ANZMAC 2000 Conference, Gold Coast, Queensland, Australia.

Frewer, L., Scholderer, J., Downs, C. & Bredahl, L. (2000). Communicating about the risks and benefits of genetically modified foods: Effects of different information strategies. Aarhus School of Business, MAPP Centre.

Harmsen, H., Grunert, K. G. & Bove, K. (2000). Company competencies as a network: The role of product development. Journal of Product Innovation Management, 17(3), 194-207.

Grunert, K. G. (2000). Consumer acceptance of the use of biotechnology in the food industry. Paper presented at Biotechnology: Environmental Technology for the Future, Haus der Wirtschaft, Stuttgart, Germany.

Grunert, K. G. (2000). Consumer behaviour. In K. Blois (Ed.), The Oxford Textbook of Marketing (pp. 109-130). Oxford University Press.

Grunert, K. G., Lähteenmäki, L., Nielsen, N. A., Poulsen, J. B., Ueland, O. & Åström, A. (2000). Consumer perception of food products involving genetic modification: Results from a qualitative study in four Nordic countries.

Grunert, K. G. (2000). Consumer perceptions of the application of biotechnology in food production. Paper presented at Biotechnologie: Umwelttechnik der Zukunft - die Rolle der Bio- und Gentechnik im produktionsintegrierten Umweltschutz, Stuttgart, Germany.

Stacey, J. & Andersen, S. B. (2000). Convenience produkter: Et spørgsmål om tid og livsstil. Food Market Norden, 6(1, marts), 2-4.

Stacey, J. & Andersen, S. B. (2000). Convenience produkter: Et spørgsmål om tid og livsstil. Maelkeritidende, (9), 244-247.

Grunert, K. G. (2000). Dairy products and behaviour towards food in Europe. Paper presented at Health and New Dairy foods, Annecy, France.

Bech-Larsen, T. (2000). Dansk skepsis mod "functional foods". Agrologisk, 18(11), 9.

Juhl, H. J. (2000). Den forbrugerbaserede værdi af et mærke. Facts, 13, 6-8.

Grunert, K. G. & Valli, C. (2000). Designer made meat and dairy products: Consumer-led product development. Paper presented at 51st Annual Meeting of the European Association for Animal Production, The Hague, Netherlands.

Bredahl, L. (2000). Determinants of consumer attitudes and purchase intentions with regard to genetically modified foods: Results of a cross-national survey.

Bredahl, L. (2000). Europæerne siger nej til genmodificeret mad. Samvirke, (juli), 58-62.

Scholderer, J., Stacey, J. & Grunert, K. G. (2000). "Fisk hver uge!". Levnedsmiddelbladet, 9, 36-37.

Scholderer, J., Brunsø, K., Bredahl, L. & Grunert, K. G. (2000). Food-related lifestyles: Cross-cultural validity and intra-cultural stability. Paper presented at 9th Annual Multidisciplinary Conference on Food Choice, Dublin, Ireland.

Reid, M., Grunert, K. G., Li, E. & Bruwer, J. (2000). Food-related life styles in Australia: Testing of the MAPP food-related life style instrument in an Australian context. Paper presented at ANZMAC2000, Gold Coast, Queensland, Australia.

Esbjerg, L. (2000). Food retailers' buying behaviour: A sensemaking perspective: Preliminary thoughts. Paper presented at 6th IFPMM Summer School on Advanced Purchasing Research, Salzburg, Austria.

Juhl, H. J., Poulsen, C. S. & Fjord, T. A. (2000). Forbrugere i vildrede omkring kødmærker. Levnedsmiddelbladet, (4), 14-15.

Østergaard, P., Fjord, T. A. & Jespersen, K. R. (2000). Forbrugernes opfattelse af jordbær. Frugt & Bær, (5), 116-117.

Juhl, H. J., Høg, E. & Poulsen, C. S. (2000). Forbrugernes vurdering af nogle udvalgte kvalitetsmærkninger for hakket oksekød: Undersøgelsens design, gennemførelse og resultater.

Grunert, K. G. & Scholderer, J. (2000). Generic advertising for fish: Results from a research-based campaign. In IFET 2000 Proceedings (pp. 1-9)

Bredahl, L. (2000). Genmodificerede fødevarer - i forbrugernes øjne. Plus Proces, (6), 16-18.

Bech-Larsen, T. & Østergaard, S. (2000). Hensynet til miljøet og forbrugeren skal dokumenteres. Food Market Norden, 6(2), 8.

Scholderer, J., Bredahl, L. & Frewer, L. (2000). Ill-founded models of consumer choice in communication about food biotechnology. In Proceedings of the 5th International Conference on Corporate and Marketing Communications (pp. s. 129-152). Erasmus University.

Scholderer, J., Bredahl, L. & Frewer, L. (2000). Ill-founded models of consumer choice in communication about food biotechnology. Paper presented at ASB Workshop on Innovation Failure, Aarhus, Denmark.

Jensen, B. B. & Stacey, J. (2000). Integrated product development: Competencies meet and products arise. In Annual report (pp. 8-9). Aarhus School of Business, MAPP Centre.

Scholderer, J. (2000). Kampagnen zur Gentechnik und ihre Wirkung auf Verbraucher. In T. von Schell (Hrsg.) (Ed.), Inszenierungen zur Gentechnik. Konflikte, Kommunikation und Kommerz (pp. 214-222). Springer Fachmedien Wiesbaden.

Jensen, B. & Harmsen, H. (2000). Kompetenceopbygning i tre succesfulde danske fødevarevirksomheder.

Grunert, K. G. (2000). Korrekte Entscheidungen in Kenntnis der Sachlage? Anmerkungen zum Verbraucherbild im Weißbuch zur Lebensmittelsicherheit der Kommission der Europäischen Gemeinschaften. Z L R - Zeitschrift fuer das Gesamte Lebensmittelrecht, 27(6), 831-842.

Juhl, H. J. & Stacey, J. (2000). Labelling schemes: From a consumer perspective. In Annual report (pp. 5). Aarhus School of Business, MAPP Centre.

Harmsen, H. (2000). Markedsorienteret produktudvikling. In Lars Rahbek (red.) (Ed.), Innovatørens Håndbog (pp. 130-141). Gyldendal.

Madsen, C. Ø. (2000). Marketing strategies in a sensemaking perspective: Theoretical aspects. In Ikke angivet EIASM.

Valette-Florence, P., Sirieix, L., Grunert, K. G. & Nielsen, N. A. (2000). Means-end chain analyses of fish consumption in Denmark and France: A multidimensional perspective. Journal of Euromarketing, 8(1-2), 15-27.

Bech-Larsen, T. (2000). Model-based development and testing of advertising messages. In Ikke angivet (pp. s. 65-70). Erasmus University.

Bech-Larsen, T. (2000). Model-based development and testing of advertising messages: A comparative study of two campaign proposals based on the MECCAS model and a conventional approach. Aarhus School of Business, MAPP Centre.

Juhl, H. J., Fjord, T. A. & Poulsen, C. S. (2000). Modeling the effects of labeling. Paper presented at ANZMAC2000 Conference, Gold Coast, Queensland, Australia.

Bredahl, L. (2000). Nej tak til genmodificerede fødevarer. In Årsberetning (pp. 20-21). Forsknings- og Innovationsstyrelsen.

Juhl, H. J. (2000). Nogle muligheder i scanner data. Ledelse og Erhvervsoekonomi, 64(3), 163-172.

Jespersen, K. R. & Østergaard, P. (2000). Organization of product development, information processing and the impact on success. Paper presented at NOFOMA, Aarhus.

Harmsen, H. (2000). Produktudvikling og afsætningsøkonomisk forskning: Hvad har det med hinanden at gøre? Facts, 11, 3-5.

Grunert, K. G. & Andersen, S. (2000). Purchase decision, quality expectations and quality experience for organic pork. Paper presented at 9th Food Choice Conference, Dublin.

Bech, A. C., Juhl, H. J., Martens, M., Andersen, L. & Hansen, M. (2000). Quality of peas modelled by a structural equation system. Food Quality and Preference, 11(4), 275-281. http://hha.dtv.dk/fulltext/elsevier/dtv0427a/09503293/v0011i04/00001319.pdf

Stacey, J. & Sonne, A.-M. (2000). Scenario research: Can the future be predicted? In Annual report (pp. 4). Aarhus School of Business, MAPP Centre.

Østergaard, P., Fjord, T. A. & Jespersen, K. R. (2000). Selvpluk og vejsalg giver tilfredse kunder. Frugt & Bær, (6), 161.

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Revised 24.02.2025