The first consumer-based ranking of the most innovative firms in Denmark
Welcome to Danish Innovation Index (DII),
Denmark's first consumer-based ranking of the most innovative firms.
DII, and the Department of Management, Aarhus University, invites leaders, managers, partners, scholars, students and the public to watch the annual award conference live-stream online on March 1, 2024, 14.00 - 16.00.
The theme of this year is digital, social and commercial innovation, and how its mix helps facilitate innovativeness of modern, customer-centric companies in Denmark.
For the first time, DII will announce winners across 20 industries:
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In 2021, Aarhus University, Department of Management, established Danish Innovation Index (DII) as part of a collaboration with partners from, among others, Norway (Norwegian School of Economics), Finland (Hanken School of Economics), and USA (Fordham University, NY). DII set out to redefine the way companies assess their performance in terms of innovativeness across various industries in the Danish market. Today, DII measures more than 80 companies across 20 different industries.
Innovation, by definition, requires the commercial application of a new idea, which means being made available on the market. Recognizing that it is customers’ adoption and usage decisions that determine the success of new products and, ultimately, of innovators themselves, this bottom-up approach to evaluating innovation efforts was developed*.
*The Innovation Index was developed by Prof. Tor W Andreassen (NHH/CSI), Prof. Line Lervik Olsen (BI/NHH) and Dr. Seidali Kurtmollaiev (NHH/CSI).
The Innovation Index is a theoretically derived measurement instrument that rests on two assumptions:
Through a carefully designed procedure, DII captures consumers’ perceptions of firms’ innovativeness and the changes that result from these innovations.
IIC was founded in 2023 by researchers from The Norwegian School of Economics, and it now includes prominent institutions like The Norwegian School of Economics (Norway), The Hanken School of Economics (Finland), Karlstad Business School (Sweden), Aarhus University, the School of Business and Social Sciences (Denmark), Hasselt University – School of Business (Belgium), University de Carlos 3 Madrid (Spain), Fordham University – Gabelli School of Business (USA), University of Queensland – School of Business (Australia), and VinUni (Vietnam).
The research agenda is shaped by the unique strengths and histories of its research partners and the diversity of expertise allows IIC to conduct cutting-edge research on the role of customers in innovation.
Research findings are disseminated through a variety of channels, including academic journals, industry publications, and the IIC's own newsletter. Our collaborative effort extends to annual conferences, workshops, and the publication of a newsletter authored by diverse IIC researchers, presenting insights on the subject matter. The publication format caters to a leadership style, meant to be accessible to business leaders and industry experts.
IIC is committed to making a positive impact on the world through innovation. IIC's research, dissemination, networking, and training activities ensure that innovation is customer-driven, evidence-based, and sustainable.In summary, the Innovation Index Coalition is amplifying the customer voice in innovation in numerous ways:
Reserch on consumer reactions to marketing activities inclusing new products and services. Specific focus on the role of marketing in the inclusion of typically underrepresented gruops in society.
Teaches marketing management and innovation management. Supervisor on bachelor's, master's and ph.d. level.
Experience with several international research projects with partners from different universities and companies from different disciplines. Co-founder and leader og the Danish Innovation Index and part of its international coalition.
Reserch on consumer reactions to marketing activities inclusing new products and services. Specific focus on the role of marketing in the inclusion of typically underrepresented gruops in society.
Teaches marketing management and innovation management. Supervisor on bachelor's, master's and ph.d. level.
Experience with several international research projects with partners from different universities and companies from different disciplines. Co-founder and leader og the Danish Innovation Index and part of its international coalition.
Reserch on consumer reactions to marketing activities inclusing new products and services. Specific focus on the role of marketing in the inclusion of typically underrepresented gruops in society.
Teaches marketing management and innovation management. Supervisor on bachelor's, master's and ph.d. level.
Experience with several international research projects with partners from different universities and companies from different disciplines. Co-founder and leader og the Danish Innovation Index and part of its international coalition.