Across the four units of the section, we are dedicated to exploring and advancing knowledge within the critical domains of marketing strategy, innovation and marketing. Our faculty undertakes studies within a broad range of areas, including consumer research, marketing management, retail management and branding, innovation and entrepreneurship, international business, value chain management and strategy. We have an interdisciplinary orientation, drawing on a broad range of social science approaches and research methodologies. Our teaching activities reflect our commitment to integrating the latest research findings, providing students with state-of-the-art knowledge to help them develop in their future careers.
Contact Head of Section Hanne Kragh with regard to research-related questions.
Contact Department Secretary Kristine Lysgaard with regard to practical matters.