Two DFF Grants to Jessica Aschemann-Witzel

Jessica Aschemann-Witzel, MAPP Center & Department of Management, receives 2.820.754 for the DFF1 project ‘Research on Risk Communication and Stories (RORCAS)’:

The project application is the result of a collaboration between Professor Jessica Aschemann-Witzel as applicant, Professor Andreas Roepstorff from the Interactive Minds Centre as co-applicant, and PostDoc Brandi Morris, who has already explored storytelling in her PhD project. The project team will work together with a range of international experts and Danish stakeholders, such as Aarhus Municipality and Danish Agriculture & Food Council and looks forward to applying interdisciplinary research fields to such a pressing issue as climate change, and to the question of how to communicate and make it relevant for citizens to act.


Jessica Aschemann-Witzel, MAPP Center & Department of Management, receives 1.581.781 for the joint collaboration in the DFF2 project ‘Resource efficiency, environmental impact and consumer acceptance: Paving the way for Black soldier fly (Hermetia illucens) in the feed and food industry’:

The purpose of the project is to contribute to a profitable and sustainable cultivation of flies on an industrial scale and thereby to a greener food production. It is led by Professor Jesper Givskov Sørensen from the Department of Biology, from which also Professor Andreas Schramm participates. The work at BSS will consist of studying the potential market and best-fitting communication about novel products originating from insect food ingredients.