Publications

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Lähteenmäki, L. (2008). Consumer attitudes towards fruit and vegetables. In F. T. Barberán & M. I. Gil (Eds.), Improving the Health-Promoting Properties of Fruit and Vegetable Products (pp. 38-54). Woodhead Publishing Limited.

Scholderer, J. & Czienskowski, U. (2008). Consumer demand for information about agricultural biotechnology. Paper presented at 12th ICABR Conference: The Future of Agricultural Biotechnology - Creative Destruction, Adoption, or Irrelevance?, Ravello, Italy.

Søndergaard, H. A. & Edelenbos, M. (2008). Consumer research in product design: Market-oriented development of healthy vegetable-based food for children. In M. Earle & R. Earle (Eds.), Case Studies in Food Product Development (pp. 301-316). British Welding Research Association.

Jensen, B. B. (2008). Danes - The keen bargain hunters. In L. V. Poulsen & J. Stacey (Eds.), Annual Report 2006-2007 (pp. 16-17). Aarhus School of Business, Aarhus University, MAPP Centre.

Boztug, Y., Breugelmans, E. & Reutterer, T. (2008). Detecting promising categories for targeted promotions. Abstract from INFORMS Marketing Science Conference, Vancouver, Canada. http://www.marketscience2008.sauder.ubc.ca/index.html

Verbeke, W., Pieniak, Z., Brunsø, K., Scholderer, J. & Olsen, S. O. (2008). Evaluating consumer information needs. In T. Børresen (Ed.), Improving Seafood Products for the Consumers (pp. 63-84). British Welding Research Association. http://www.woodheadpublishing.com/EN/book.aspx?bookID=905#sec1

Esbjerg, L. & Grunert, K. G. (2008). Feeling the gale or enjoying a breeze in the eye of the storm? The consequences of globalization for work and workers in the Danish food-processing industry. In N. Westergaard-Nielsen (Ed.), Low-Wage Work in Denmark (pp. 104-139). Russell Sage Foundation.

Pieniak, Z., Verbeke, W., Perez-Cueto, F., Brunsø, K. & De Henauw, S. (2008). Fish consumption and its motives in households with versus without self-reported medical history of CVD: A consumer survey from five European countries. B M C Public Health, 8(1), 1-14. https://doi.org/10.1186/1471-2458-8-306

de Barcellos, M. D., Ferreira, G. C., Vieira, L. M. & Aguiar, L. K. (2008). Food innovation: Perspectives for the poultry chain in Brazil. Paper presented at 8th International Conference on Management in Agri-Food Chains and Networks, Ede, Netherlands.

Kazbare, L. (2008). Forskere udvikler sund mad til teenagere. ASB Update, 1(1), 58-59. http://www.e-pages.dk/aarhusbusiness/20/63

Larsen, M. D. (2008). Funktionelle fødevarer: Global vækst tilsat dansk skepsis. Super Avisen : Butiksavisen for hele dagligvarehandlen, 8(28), 19.

Søndergaard, H. A., Jespersen, K. R. & Buck, N. (2008). Ground-breaking virtual research in product development. In L. V. Poulsen & J. Stacey (Eds.), Annual Report 2006-2007 (pp. 12-13). Aarhus School of Business, Aarhus University, MAPP Centre.

Grunert, K. G., Bech-Larsen, T., Chrysochou, P. & Anker, T. B. (2008). Health and branding: Insights from an exploratory study on the Danish food industry. In K. Podnar & Z. Jancic (Eds.), Corporate and Marketing Communications as a Strategic Resource; Response to Contemporary use, Challenges and Criticism: 13th International Conference on Corporate and Marketing Communications (pp. 289-290) http://www.cmc-conference.com/

Radder, L. & Bech-Larsen, T. (2008). Hunters' motivations and values: A South African perspective. Human Dimensions of Wildlife, 13(4), 252-262. https://doi.org/10.1080/10871200801986739

Silberhorn, N., Boztug, Y. & Hildebrandt, L. (2008). Identifying customer segments regarding cross-category brand loyalty behavior. Abstract from INFORMS Marketing Science Conference, Vancouver, Canada. http://www.marketscience2008.sauder.ubc.ca/

Pieniak, Z., Verbeke, W., Scholderer, J., Brunsø, K. & Olsen, S. O. (2008). Impact of consumers' health beliefs, involvement and risk perception of fish consumption: A study in five European countries. British Food Journal, 110(9), 898-915. https://doi.org/10.1108/00070700810900602

Lähteenmäki, L., Lampila, P., Grunert, K. G., Boztug, Y., Ueland, Ø., Åström, A. & Martinsdóttir, E. (2008). Impact of health claims on consumer perception of other product attributes. Abstract from First European Food Congress, Ljubljana, Slovenia.

Christensen, M., Grunert, K. G., Bonneau, M., Arnau, J., Trienekens, J., Oksbjerg, N., de Greef, K., Petersen, B., Karlsson, A. H. & Karlsson, A. H. (2008). Improving the quality of pork and pork products (EU-project). Paper presented at ICoMST 2008: 54th International Congress of Meat Science & Technology 2008: 54th iInternational Congress of Meat Science & Technology, Cape Town, South Africa.

Pieniak, Z., Verbeke, W. & Brunsø, K. (2008). Information and health-related beliefs as determinants of fish consumption. Poster session presented at 5th SEAFOODplus Conference, Copenhagen, Denmark. http://www.lmc.dk/fileadmin/documents/SEAFOODplus_Conference_2008_programme_170308.pdf

Sonne, A.-M. (2008). International product development - Challenges in knowledge sharing. In L. V. Poulsen & J. Stacey (Eds.), Annual Report 2006-2007 (pp. 8-9). Aarhus School of Business, Aarhus University, MAPP Centre.

de Barcellos, M. D. & Brei, V. A. (2008). Into beef consumers' mind: A multicultural research. Paper presented at III ANPAD Marketing Meeting, Curitiba, PR, Brazil.

Brunsø, K. (2008). Introduction to part I: Consumers and seafood. In T. Børresen (Ed.), Improving Seafood Products for the Consumers (pp. 13-15). British Welding Research Association. http://www.woodheadpublishing.com/EN/book.aspx?bookID=905#sec1

Boztug, Y., Hildebrandt, L. & Silberhorn, N. (2008). Investigating cross-category brand loyalty behavior in FMCG. Paper presented at 37th EMAC Conference 2008, Brighton, United Kingdom.

Chrysochou, P. & Krystallis, A. (2008). Investigating the market structure and identifying factors that influence consumers' loyalty towards light food products. Paper presented at 10th ETAGRO Conference on Rural Economy, Thessaloniki, Greece.

Esbjerg, L., Grunert, K. G. & Buck, N. (2008). Job satisfaction in a low-wage, low-status industry: The case of Danish food retailing. Paper presented at LERA Annual Meeting, New Orleans, Louisiana, United States.

Hansen, K. B. (2008). Manglende tid og ændret livsstil. Super Avisen : Butiksavisen for hele dagligvarehandlen, 22, 8.

Boztug, Y. & Hildebrandt, L. (2008). Modeling joint purchases with a multivariate MNL approach. Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung, 60(4), 400-422. http://www.baser.dk/login?url=http://web.ebscohost.com.www.baser.dk/ehost/pdf?vid=4&hid=12&sid=9a06aa44-5244-48e3-ac45-b39ed3ddb2e5%40sessionmgr9

Krutulyte, R., Grunert, K. G., Scholderer, J., Hagemann, K. S., Elgaard, P., Nielsen, B. & Graverholt, J. P. (2008). Motivational factors for consuming omega-3 PUFAs: An exploratory study with Danish consumers. Appetite, 51(1), 137-147. https://doi.org/10.1016/j.appet.2008.01.005

Pedersen, S. & Grunert, K. G. (2008). Nordic scepticism towards health claims. In L. V. Poulsen & J. Stacey (Eds.), Annual Report 2006-2007 (pp. 6-7). Aarhus School of Business, Aarhus University, MAPP Centre.

Søndergaard, H. A. & Jespersen, K. R. (2008). NPD gate decision criteria: A consequence of strategic orientation or decision-maker expertise. Paper presented at 2008 Academy of Management Annual Meeting, Anaheim, CA, United States.

Vanhonacker, F., Perez-Cueto, F. J. A., Chryssochoidis, G., Scholderer, J., Grunert, K. G., Hersleth, M. & Verbeke, W. (2008). Nutritional status in 9 European countries: Preliminary results of EU funded Truefood and Q-Porkchains consumer. Poster session presented at 7th International Congress on the Mediterranean Diet, Barcelona, Spain. http://www.congresodietamediterranea.org/en/index

Perez-Cueto, F., de Barcellos, M. D., Chryssochoidis, G., Grunert, K. G., Scholderer, J. & Verbeke, W. (2008). Nutritional status in Belgium, Denmark, Germany, Greece and Poland: Europeans are heavy!. Paper presented at First European Food Congress, Ljubljana, Slovenia.

Kozlowska, K., Szczecinka, A., Roszkowski, W., Brzozowska, A., Alfonso, C., Fjellstrom, C., Morais, C., Nielsen, N. A., Pfau, C., Saba, A., Sidenvall, B., Turrini, A., Raats, M. & Lumbers, M. (2008). Patterns of healthy lifestyle and positive health attitudes in older Europeans. Journal of Nutrition, Health and Aging, 12(10), 728-733. http://www.baser.dk/login?url=http://www.springerlink.com/content/k31505v163680r81/fulltext.pdf

Lähteenmäki, L. & Lampila, P. (2008). Pohjoismaiset kuluttajat suhtautuvat terveysväitteisiin varauksella. Kehittyvä elintarvike, 5, 52-53.

Perez-Cueto, F., de Barcellos, M. D., Chryssochoidis, G., Grunert, K. G., Scholderer, J. & Verbeke, W. (2008). Pork versus non-pork eaters in Europe: Socio-demographic and nutritional profiling. Abstract from First European Food Congress, Ljubljana, Slovenia.

Frewer, L. J., Fischer, A. R. H., van den Brink, P. J., Byrne, P., Brock, T., Brown, C., Crocker, J., Goerlitz, G., Hart, A., Scholderer, J. & Solomon, K. (2008). Potential for the adoption of probabilistic risk assessments by end-users and decision-makers. Human and Ecological Risk Assessment, 14(1), 166-178. https://doi.org/10.1080/10807030701790355

Jensen, B. B. (2008). Price learning during grocery shopping. Paper presented at Behavioral Pricing Conference 2008, Philadelphia, United States. http://cobweb.lebow.drexel.edu/Organizations/PricingConference/

Kokkali, P., Koutsouris, A. & Chrysochou, P. (2008). Pull factors in rural tourism: The case of Lake Plastiras, Prefecture of Karditsa. Paper presented at 10th ETAGRO Conference on Rural Economy, Thessaloniki, Greece.

Skytte, H. (2008). Relationships between food producers and retail chains seen as shared meanings. Paper presented at 8th International Conference on Management in AgriFood Chains and Networks, Ede, Netherlands. http://www.chainconference.wur.nl/Index.htm

Scholderer, J. (2008). Steht uns eine gesellschaftliche Stigmatisierung der Nanotechnologie bevor? Lehren aus der Biotechnologiedebatte. In R. J. Busch (Ed.), Nano(bio)technologie im öffentlichen Diskurs (pp. 248-265). Herbert Utz Verlag.

Grunert, K. G. (2008). Sundhedsanprisninger: Mødes af nordisk skepsis. In A. Erichsen (Ed.), LMC Årsberetning 2007 (pp. 10). Levnedsmiddelcentret. http://www.lmc.dk/fileadmin/documents/LMC_AnnualRep_2007_Lowres.pdf

Verbeke, W., Pieniak, Z., Brunsø, K., Scholderer, J. & Olsen, S. O. (2008). Targeting seafood information for consumer well-being. In SEAFOODplus book of abstracts (pp. 22-22). SEAFOODplus. http://www.lmc.dk/fileadmin/documents/SEAFOODplus_Conference_2008_programme_170308.pdf

Søndergaard, H. A. (2008). Teaching MBA students using a NPD process simulation. Paper presented at 15th International Product Development Management Conference, Hamburg, Germany. http://www.eiasm.org/frontoffice/event_announcement.asp?event_id=565

Grønhøj, A., Bech-Larsen, T., Chan, K. & Prendergast, G. (2008). Teenagers' perceptions of strategies aimed at reducing "unhealthy" consumption practices. Paper presented at Child and Teen Consumption 2008, Trondheim, Norway. http://www.svt.ntnu.no/noseb/Consuming/ctc2008.htm

Scholderer, J. & Trondsen, T. (2008). The dynamics of consumer behaviour: On habit, discontent, and other fish to fry. Appetite, 51(3), 576-591. https://doi.org/10.1016/j.appet.2008.04.011

Grunert, K. G. (2008). The global challenge and the need to add value to meat production in Europe. In Ikke angivet The British Society of Animal Science.

Dean, M., Grunert, K. G., Raats, M. M., Nielsen, N. A. & Lumbers, M. (2008). The impact of personal resources and their goal relevance on satisfaction with food-related life among the elderly. Appetite, 50(2-3), 308-315. https://doi.org/10.1016/j.appet.2007.08.007

Aguiar, L. K., Vieira, L. M., Ferreira, G. C. & de Barcellos, M. D. (2008). The impact of retailers own brand Fair Trade products on developing countries producers. Paper presented at 8th International Conference on Management in Agri-Food Chains and Networks, Doctoral Symposium, Ede, Netherlands.

Esbjerg, L. (2008). The worlds retail buyers construct. Paper presented at Nordic Retail and Wholesale Conference, Norrtälje, Sweden.

Skytte, H. (2008). Towards a (new) theory of the retailer. In Ikke angivet The European Institute of Retailing and Services Studies (EIRASS). http://w3.bwk.tue.nl/en/onderzoek/urban_planning/eirass/zagreb_conference_2008/

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Revised 12.02.2026