Publications

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Søndergaard, H. A. & Juhl, H. J. (2009). The effect of innovation competence on the choice of information elements in a simulated NPD process. Paper presented at The XX ISPIM Conference: The Future of Innovation, Vienna, Austria. http://www.hermes-osr.eu/index.php?option=com_content&view=article&id=229%3Aispim2009&catid=events-&Itemid=176&lang=en

Esbjerg, L. (2009). The importance of organisational identity for formulating and enacting strategies and policies in retailer buying. Paper presented at 16^th International Conference on Recent Advances in Retailing and Services Science, Niagara Falls, Canada.

Aschemann-Witzel, J. (2009). The role of involvement in the choice of foods with nutrition and health claims. Paper presented at The 38th European Marketing Academy Conference: Marketing and the Core Disciplines: Rediscovering References, Nantes, France. http://74.125.77.132/search?q=cache:http://www.emac2009.org/

Chrysochou, P., Chryssochoidis, G. & Kehagia, O. (2009). Traceability information carriers. The technology backgrounds and consumers' perceptions of the technological solutions. Appetite, 53(3), 322-331. https://doi.org/10.1016/j.appet.2009.07.011

Grunert, K. G. (2009). Trends in food choice and nutrition. In R. Haas, O. Meixner & S. Pöchtrager (Eds.), Was wir morgen essen werden: Herausforderungen und Perspektiven für das Agrarmarketing der Zukunft (pp. 19-32). Facultas.wuv Universitätsverlag.

Sonne, A.-M. (2009). Videndeling i internationale produktudviklingsteam. In P. N. Bukh (Ed.), Knowledge Management (pp. Kap. 7.3). Børsen Forum A/S.

de Barcellos, M. D., Kügler, J. O. & Scholderer, J. (2009). What drives consumer involvement? The relative impact of product category and product attribute. http://www.anpad.org.br/evento.php?cod_evento_edicao=45

Kotseridis, Y., Chrysochou, P. & Krystallis, A. (2009). What drives customer loyalty towards Greek wine varieties? Using polarization to model consumer loyalty. Paper presented at 3rd Annual Meeting of the American Association of Wine Economists, Reims, Champagne, France. http://www.wine-economics.org/meetings/Reims2009/programinfo/Reims_Program_Final.htm

Leikas, S., Lindeman, M., Roininen, K. & Lähteenmäki, L. (2009). Who is responsible for food risks? The influence of risk type and risk characteristics. Appetite, 53(1), 123-126. https://doi.org/10.1016/j.appet.2009.05.003

Chrysochou, P., Krystallis, A. & Rungie, C. (2009). Why are buyers loyal? Exploring the role of psychographics on loyalty performance and market structure of brands. Paper presented at The 38th European Marketing Academy Conference: Marketing and the Core Disciplines: Rediscovering References, Nantes, France. http://74.125.77.132/search?q=cache:http://www.emac2009.org/

Vassallo, M., Saba, A., Arvola, A., Dean, M., Messina, F., Winkelmann, M., Claupein, E., Lähteenmäki, L. & Shepherd, R. (2009). Willingness to use functional breads: Applying the Health Belief Model across four European countries. Appetite, 52(2), 452-460. https://doi.org/10.1016/j.appet.2008.12.008

Jensen, B. B. (2008). Forbrugerne ved for lidt om kartofler. Kartoffelproduktion, 34, 2-3. http://www.kartoffelproduktion.dk/default.asp?id=172

Skytte, H. (2008). A constructivist approach to artifact development. In Ikke angivet The European Institute for Advanced Studies in Management. http://www.eiasm.org/frontoffice/event_announcement.asp?event_id=565

Chrysochou, P., Krystallis, A. & Rungie, C. (2008). Analysing the impact of buyers' personality constructs on the market structure of brands. In D. Spanjaard, S. Denize & N. Sharma (Eds.), ANZMAC 2008 Conference: Shifting Focus from the Mainstream to Offbeat (pp. 39-39). ANZMAC. http://www.anzmac2008.org/Home.aspx

Chrysochou, P., Krystallis, A. & Rungie, C. (2008). Analysing the impact of buyers' personality constructs on the market structure of brands. Paper presented at ANZMAC 2008 Conference: Marketing Shifting Focus from the Mainstream to Offbeat, Sydney, Australia.

Boztug, Y. & Hildebrandt, L. (2008). An empirical test of reference price theories using a semiparametric approach. Paper presented at Behavioral Pricing Conference, Philadelphia, United States.

Poulsen, L. V. S. (Ed.) & Stacey, J. R. (2008). Annual Report 2006-2007. Aarhus School of Business, Aarhus University, MAPP Centre.

Grunert, K. G. (2008). Assessing the interpretation by consumers of nutritional and health claims. Danone. Danone Nutritopics No. 37 http://www.danone.com/index.php?option=com_docman&task=doc_download&gid=115

Busch, R. J., Scholderer, J. & Gutscher, H. (2008). Biotechnologie in gesellschaftlicher Deutung: Intuitionen, Emotionen, soziales Vertrauen und Wertvorstellungen im Gesellschaftlichen Diskurs zur Biotechnologie. In R. J. Busch & G. Prütz (Eds.), Biotechnologie in gesellschaftlicher Deutung (pp. 305-374). Herbert Utz Verlag. http://www.utzverlag.de/buecher/40747dbl.pdf

de Barcellos, M. D., Grunert, K. G., Yanfeng, Z., Sørensen, B. T., Pedersen, S. & Guang, H. (2008). Chinese consumers' attitude towards different pig production systems. In D. Spanjaard, S. Denize & N. Sharma (Eds.), ANZMAC 2008 Conference Proceedings ANZMAC.

Sørensen, B. T., Stacey, J. R., Poulsen, L. V. S. & Grunert, K. G. (2008). Citizen and consumer influence on future pork production. In L. V. Poulsen & J. Stacey (Eds.), Annual Report 2006-2007 (pp. 10-11). Aarhus School of Business, Aarhus University, MAPP Centre.

Brunsø, K., Scholderer, J., Hansen, K. B., Olsen, S. O. & Verbeke, W. (2008). Consumer attitudes and preferences for seafood: What's the trend? In SEAFOODplus book of abstracts (pp. 20-20). SEAFOODplus. http://www.seafoodplus.org/The_Fifth_SEAFOODplus.641.0.html

Brunsø, K., Hansen, K. B., Scholderer, J., Honkanen, P., Olsen, S. O. & Verbeke, W. (2008). Consumer attitudes and seafood consumption in Europe. In T. Børresen (Ed.), Improving Seafood Products for the Consumers (pp. 16-39). British Welding Research Association. http://www.woodheadpublishing.com/EN/book.aspx?bookID=905#sec1

Scholderer, J. (2008). Consumer attitudes towards food nanotechnologies: Still vague. Paper presented at Conference on Nanotechnologies and the Consumer, Florence, Italy.

Lähteenmäki, L. (2008). Consumer attitudes towards fruit and vegetables. In F. T. Barberán & M. I. Gil (Eds.), Improving the Health-Promoting Properties of Fruit and Vegetable Products (pp. 38-54). Woodhead Publishing Limited.

Scholderer, J. & Czienskowski, U. (2008). Consumer demand for information about agricultural biotechnology. Paper presented at 12th ICABR Conference: The Future of Agricultural Biotechnology - Creative Destruction, Adoption, or Irrelevance?, Ravello, Italy.

Søndergaard, H. A. & Edelenbos, M. (2008). Consumer research in product design: Market-oriented development of healthy vegetable-based food for children. In M. Earle & R. Earle (Eds.), Case Studies in Food Product Development (pp. 301-316). British Welding Research Association.

Jensen, B. B. (2008). Danes - The keen bargain hunters. In L. V. Poulsen & J. Stacey (Eds.), Annual Report 2006-2007 (pp. 16-17). Aarhus School of Business, Aarhus University, MAPP Centre.

Boztug, Y., Breugelmans, E. & Reutterer, T. (2008). Detecting promising categories for targeted promotions. Abstract from INFORMS Marketing Science Conference, Vancouver, Canada. http://www.marketscience2008.sauder.ubc.ca/index.html

Verbeke, W., Pieniak, Z., Brunsø, K., Scholderer, J. & Olsen, S. O. (2008). Evaluating consumer information needs. In T. Børresen (Ed.), Improving Seafood Products for the Consumers (pp. 63-84). British Welding Research Association. http://www.woodheadpublishing.com/EN/book.aspx?bookID=905#sec1

Esbjerg, L. & Grunert, K. G. (2008). Feeling the gale or enjoying a breeze in the eye of the storm? The consequences of globalization for work and workers in the Danish food-processing industry. In N. Westergaard-Nielsen (Ed.), Low-Wage Work in Denmark (pp. 104-139). Russell Sage Foundation.

Pieniak, Z., Verbeke, W., Perez-Cueto, F., Brunsø, K. & De Henauw, S. (2008). Fish consumption and its motives in households with versus without self-reported medical history of CVD: A consumer survey from five European countries. B M C Public Health, 8(1), 1-14. https://doi.org/10.1186/1471-2458-8-306

de Barcellos, M. D., Ferreira, G. C., Vieira, L. M. & Aguiar, L. K. (2008). Food innovation: Perspectives for the poultry chain in Brazil. Paper presented at 8th International Conference on Management in Agri-Food Chains and Networks, Ede, Netherlands.

Kazbare, L. (2008). Forskere udvikler sund mad til teenagere. ASB Update, 1(1), 58-59. http://www.e-pages.dk/aarhusbusiness/20/63

Larsen, M. D. (2008). Funktionelle fødevarer: Global vækst tilsat dansk skepsis. Super Avisen : Butiksavisen for hele dagligvarehandlen, 8(28), 19.

Søndergaard, H. A., Jespersen, K. R. & Buck, N. (2008). Ground-breaking virtual research in product development. In L. V. Poulsen & J. Stacey (Eds.), Annual Report 2006-2007 (pp. 12-13). Aarhus School of Business, Aarhus University, MAPP Centre.

Grunert, K. G., Bech-Larsen, T., Chrysochou, P. & Anker, T. B. (2008). Health and branding: Insights from an exploratory study on the Danish food industry. In K. Podnar & Z. Jancic (Eds.), Corporate and Marketing Communications as a Strategic Resource; Response to Contemporary use, Challenges and Criticism: 13th International Conference on Corporate and Marketing Communications (pp. 289-290) http://www.cmc-conference.com/

Radder, L. & Bech-Larsen, T. (2008). Hunters' motivations and values: A South African perspective. Human Dimensions of Wildlife, 13(4), 252-262. https://doi.org/10.1080/10871200801986739

Silberhorn, N., Boztug, Y. & Hildebrandt, L. (2008). Identifying customer segments regarding cross-category brand loyalty behavior. Abstract from INFORMS Marketing Science Conference, Vancouver, Canada. http://www.marketscience2008.sauder.ubc.ca/

Pieniak, Z., Verbeke, W., Scholderer, J., Brunsø, K. & Olsen, S. O. (2008). Impact of consumers' health beliefs, involvement and risk perception of fish consumption: A study in five European countries. British Food Journal, 110(9), 898-915. https://doi.org/10.1108/00070700810900602

Lähteenmäki, L., Lampila, P., Grunert, K. G., Boztug, Y., Ueland, Ø., Åström, A. & Martinsdóttir, E. (2008). Impact of health claims on consumer perception of other product attributes. Abstract from First European Food Congress, Ljubljana, Slovenia.

Christensen, M., Grunert, K. G., Bonneau, M., Arnau, J., Trienekens, J., Oksbjerg, N., de Greef, K., Petersen, B., Karlsson, A. H. & Karlsson, A. H. (2008). Improving the quality of pork and pork products (EU-project). Paper presented at ICoMST 2008: 54th International Congress of Meat Science & Technology 2008: 54th iInternational Congress of Meat Science & Technology, Cape Town, South Africa.

Pieniak, Z., Verbeke, W. & Brunsø, K. (2008). Information and health-related beliefs as determinants of fish consumption. Poster session presented at 5th SEAFOODplus Conference, Copenhagen, Denmark. http://www.lmc.dk/fileadmin/documents/SEAFOODplus_Conference_2008_programme_170308.pdf

Sonne, A.-M. (2008). International product development - Challenges in knowledge sharing. In L. V. Poulsen & J. Stacey (Eds.), Annual Report 2006-2007 (pp. 8-9). Aarhus School of Business, Aarhus University, MAPP Centre.

de Barcellos, M. D. & Brei, V. A. (2008). Into beef consumers' mind: A multicultural research. Paper presented at III ANPAD Marketing Meeting, Curitiba, PR, Brazil.

Brunsø, K. (2008). Introduction to part I: Consumers and seafood. In T. Børresen (Ed.), Improving Seafood Products for the Consumers (pp. 13-15). British Welding Research Association. http://www.woodheadpublishing.com/EN/book.aspx?bookID=905#sec1

Boztug, Y., Hildebrandt, L. & Silberhorn, N. (2008). Investigating cross-category brand loyalty behavior in FMCG. Paper presented at 37th EMAC Conference 2008, Brighton, United Kingdom.

Chrysochou, P. & Krystallis, A. (2008). Investigating the market structure and identifying factors that influence consumers' loyalty towards light food products. Paper presented at 10th ETAGRO Conference on Rural Economy, Thessaloniki, Greece.

Esbjerg, L., Grunert, K. G. & Buck, N. (2008). Job satisfaction in a low-wage, low-status industry: The case of Danish food retailing. Paper presented at LERA Annual Meeting, New Orleans, Louisiana, United States.

Hansen, K. B. (2008). Manglende tid og ændret livsstil. Super Avisen : Butiksavisen for hele dagligvarehandlen, 22, 8.

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Revised 24.02.2025