Publications

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Prothero, A., Dobscha, S., Freund, J., Kilbourne, W. E., Luchs, M. G., Ozanne, L. K. & Thøgersen, J. (2011). Sustainable consumption: Opportunities for consumer research and public policy. Journal of Public Policy & Marketing, 30(1), 31-38. https://doi.org/10.1509/jppm.30.1.31

Aschemann-Witzel, J. (2011). The EU health claim regulation in international comparison: Review of the possible impact on food marketing and consumer protection. CAB Reviews: Perspectives in Agriculture, Veterinary Science, Nutrition and Natural Resources, 6(33), 1-7.

Scholderer, J. (2011). The power of situations: Re-contextualising food choice and consumption. Abstract from 9th Pangborn Sensory Science Symposium, Toronto, Canada. http://www.pangborn2011.com/index.html

Timotijevic, L., Barnett, J., Brown, K., Shepherd, R., Fernández-Celemín, L., Dömölki, L., Ruprich, J., A Dhonukshe-Rutten, R., Sonne, A.-M., Hermoso, M., Koletzko, B., Frost-Andersen, L., Timmer, A. & Raats, M. M. (2011). The process of setting micronutrient recommendations: A cross-European comparison of nutrition-related scientific advisory bodies. Public Health Nutrition, 14(4), 716-728. https://doi.org/10.1017/S1368980010002363

Chan, K., Prendergast, G., Grønhøj, A. & Bech-Larsen, T. (2011). The role of socializing agents in communicating healthy eating to adolescents: A cross cultural study. Journal of International Consumer Marketing, 23(1), 59-74. https://doi.org/10.1080/08961530.2011.524578

Rodríguez-Santos, M. C. & Grunert, K. G. (2011). The role of temporary involvement with appellation of origin in the purchase of wine. (pp. 1-29). American Association of Wine Economists. http://www.wine-economics.org/workingpapers/AAWE_WP96.pdf

Verbeke, W., Pérez-Cueto, F. J. A. & Grunert, K. (2011). To eat or not to eat pork, how frequently and how varied? Insights from the quantitative Q-PorkChains consumer survey in four European countries. Meat Science, 88(4), 619-626. https://doi.org/10.1016/j.meatsci.2011.02.016

Chrysochou, P., Nikolakis, G. & Krystallis Krontalis, A. (2011). Too fat to be a model? The role of body image in advertising effectiveness of healthy food products. Paper presented at 16th International Conference on Corporate and Marketing Communications, Athens, Greece. http://www.cmc2011.com/

Kokkali, P., Koutsouris, A. & Chrysochou, P. (2011). Tourism Destination Image (TDI): The case of Pertouli, Greece. Paper presented at 7th Conference of Sociology of Tourism, Sassari, Alghero, Italy. http://awbr.bem.edu/

Papista, E. & Krystallis Krontalis, A. (2011). Types of value and cost in consumer relationships with green brands. Paper presented at 7th International Conference of the Academy of Marketing's SIG on Brand, Corporate Identity and Reputation, "Brand New Territory: Brand Leadership, Relevance and Practice in a Dynamic Environment", Oxford, United Kingdom. http://www.academyofmarketing.org/brand-identity-and-corporate-reputation-sig/

Grunert, K. G., Verbeke, W., Kügler, J., Saeed, F. & Scholderer, J. (2011). Use of consumer insight in the new product development process in the meat sector. Meat Science, 89(3), 251-258. https://doi.org/10.1016/j.meatsci.2011.04.024

Lockshin, L., Mueller, S. & Louviere, J. (2011). Using choice modelling and duplication of purchase to predict consumer response to a wine tax increase. Abstract from Crush Symposium, Adelaide, Australia.

Mueller, S. & Remaud, H. (2011). Using visual shelf simulation choice experiments to assess the impact of food claims on consumer choice: A cross-cultural study for wine. Poster session presented at 9th Pangborn Sensory Science Symposium, Toronto, Canada. http://www.pangborn2011.com/index.html

Hedemann, L. & Søndergaard, H. A. (2011). Video interviewing as a learning resource. International Academy of Business and Public Administration Disciplines. Conference Proceedings, 8(1), 789.

Krystallis Krontalis, A. (2011). What keeps smokers from quitting? Uncovering attribute-based loyalty determinants in cigarette brands. Paper presented at 7th International Conference of the Academy of Marketing's SIG on Brand, Corporate Identity and Reputation, "Brand New Territory: Brand Leadership, Relevance and Practice in a Dynamic Environment", Oxford, United Kingdom.

Stacey, J. R. (2010). Sunde fødevarer skal brandes. Super Avisen : Butiksavisen for hele dagligvarehandlen, 10(28), 22-22.

Esbjerg, L. (2010). Samarbejde i kartoffelbranchen – eller mangel på samme. Kartoffelproduktion, 36(5), 12-13. http://www.statsbiblioteket.dk/search/showrecord.jsp?record_id=sb_272876

Stacey, J. R. (2010, Jun 15). Karen Brunsø modtager af Dansk Marketingforsknings Pris 2010. http://www.asb.dk/news.aspx?pid=17618&focus=25992

Stacey, J. R. (2010). Sundhed skal tænkes ind i butikkerne. Super Avisen : Butiksavisen for hele dagligvarehandlen, 10(2), 12-12.

Stacey, J. R. (2010). Industrien bør tænke i sunde convenience produkter. Super Avisen : Butiksavisen for hele dagligvarehandlen, 10(1), 16. http://www.statsbiblioteket.dk/search/showrecord.jsp?record_id=sb2375713

Chan, K., Prendergast, G., Grønhøj, A. & Bech-Larsen, T. (2010). Adolescents' perceptions of healthy eating and attitudes toward regulatory measures: A Denmark-Hong Kong comparison. Abstract from American Academy of Advertising 2010 European Conference, Milano, Italy. http://www.aaasite.org/2010_Europe.html

Dopico, D., Tudoran, A. & Olsen, S. O. (2010). Análisis de las preferencias de un nuevo producto de conveniencia a base de pescado. Revista Espanola de Estudios Agrosociales y Pesqueros, (225), 71-108. http://www.mapa.es/ministerio/pags/biblioteca/revistas/pdf_REEAP%5Cr225_71_108.pdf

Aschemann-Witzel, J. (2010). And then it all went downhill: Researching the influence of becoming a parent on diet and eating habits. Paper presented at Conference: Child and Teen Consumption 2010, Nörrkøping, Sweden. http://www.tema.liu.se/tema-b/ctc2010?l=en

Bech-Larsen, T., Jensen, B. B. & Pedersen, S. (2010). An exploration of adolescent snacking conventions and dilemmas. Young Consumers, 11(4), 253-263. https://doi.org/10.1108/17473611011093899

Krystallis, A. & Chrysochou, P. (2010). An exploration of loyalty determinants in Greek wine varieties. EuroMed Journal of Business, 5(2), 124-137. https://doi.org/10.1108/14502191011065473

Grunert, K. G., Fernández-Celémin, L., Wills, J. M., Bonsmann, S. S. G. & Nureeva, L. (2010). Anwendung und Verständnis der Nährwertkennzeichnung. Ernaehrung im Fokus, 328-332.

Kazbare, L., van Trijp, H. C. M. & Eskildsen, J. K. (2010). A-priori and post-hoc segmentation in the design of healthy eating campaigns. Journal of Marketing Communications, 16(1-2), 21-45. https://doi.org/10.1080/13527260903342712

Aguiar, L. K., Brofman, F. & de Barcellos, M. D. (2010). Are consumers ready for RFID? The dawn of a new market-orientation area. In A. Lindgreen, M. K. Hingley, D. Harness & P. Custance (Eds.), Market Orientation - Transforming Food and Agribusiness around the Customer (pp. 245-263). Gower Publishing. http://site.ebrary.com.ez.statsbiblioteket.dk:2048/lib/stats/docDetail.action?docID=10362148

Aschemann-Witzel, J. & Hamm, U. (2010). Are health claims an effective information tool for everyday food choice situations?. Poster session presented at II World Congress of Public Health Nutrition, I Latinamerican Congress of Community Nutrition, Porto, Portugal. http://nutrition2010.com.pt/

Scholderer, J. (2010). Attitudes and attitude change. In K. M. Ekström (Ed.), Consumer behavior: A Nordic perspective (pp. 211-223). Studentlitteratur. http://www.statsbiblioteket.dk/au/showrecord.jsp?record_id=sb_4443094

Krystallis, A., Kügler, J. O. & Grunert, K. G. (2010). Attitudes of European citizens towards pig production systems with environmentally sustainable characteristics. Poster session presented at Sustainable innovation workshop, Århus, Denmark.

Nørgaard, M. K. & Brunsø, K. (2010). Barriers experienced in the supermarket by parents and children during family food buying. Paper presented at Child and Teen Consumption, Norrköping, Sweden. http://www.tema.liu.se/tema-b/ctc2010?l=en

Krystallis, A. & Chrysochou, P. (2010). Brand patronage and loyalty patterns in store vs. manufacturer brands. Abstract from 6th International Conference of the Academy of Marketing's special Interest Group on Brand, Corporate Identity and Reputation, Brand New Territory: Brand Leadership, Relevance and Practice in a Dynamic Environment, Barcelona, Spain.

Krystallis, A., Chrysochou, P. & Fotopoulos, C. (2010). Brand patronage and loyalty patterns: Store vs. manufacturer brands in the Greek soft drink category. Abstract from 17^th European Institute of Retailing and Services Studies (EIRASS), Istanbul, Turkey.

Pedersen, S. (2010). Campaigning for environmental behavioral change. Poster session presented at Sustainable innovation workshop, Århus, Denmark.

Olsen, N. V., Grunert, K. G. & Sonne, A.-M. (2010). Consumer acceptance of high-pressure processing and pulsed-electric-field: A review. Trends in Food Science & Technology, 21(9), 464-472. https://doi.org/10.1016/j.tifs.2010.07.002

Lähteenmäki, L. (2010). Consumer attitudes to health in fruit and vegetables. Abstract from 28th International Horticultural Congress, Lisbon, Portugal. http://www.ihc2010.org/homepage.asp#

Grunert, K. G., Jensen, B. B., Sonne, A.-M., Brunsø, K., Scholderer, J., Byrne, D. V., Holm, L., Clausen, C., Friis, A., Hyldig, G., Kristensen, N. H. & Lettl, C. (2010). Consumer-oriented innovation in the food and personal care products sectors: Understanding consumers and using their insights in the innovation process. In S. R. Jaeger & H. MacFie (Eds.), Consumer-driven innovation in food and personal care products (pp. 3-24). Woodhead Publishing Limited. http://www.statsbiblioteket.dk/au/showrecord.jsp?record_id=sb_4443098

Grunert, K. G. (2010). Consumer-oriented innovation in the wake of the financial crisis. Paper presented at A Piackutatás Napja - 2010: Innováció a piackutatásban - piackutatás az innovációért?, Budapest, Hungary. http://www.forecast.hu/flash/Piackutatas_napja_2010.pdf

Van Wezemael, L., Verbeke, W., Dutra de Barcellos, M., Scholderer, J. & Perez-Cueto, F. (2010). Consumer perceptions of beef healthiness: Results from a qualitative study in four European countries. B M C Public Health, 10(342), 1-10. https://doi.org/10.1186/1471-2458-10-342

Krystallis, A. & Chrysochou, P. (2010). Consumer preferences for cask wine in Greece applying the best-worst scaling. Abstract from Annual Euromed Conference, Nicosia, Cyprus. http://www.emrbi.com/main.asp?sel_nav1=145&sel_nav2=159&cat=site

Scholderer, J. (2010). Consumer preferences for fish and fish products in Europe. Paper presented at Global market models for fish and fish products: Markets, consumption and aquaculture supply, Copenhagen, Denmark.

Grunert, K. G. (2010). Consumer reactions to health claims. Abstract from Symposium NutrEating 2010: Symposium on Food, Consumer & Health Claims, Paris, France. http://www.nutreating.com/

Grunert, K. G. (2010). Consumer research: Glimpses from Denmark. In P. Laaksonen & H. Jyrinki (Eds.), The Roots and Fruits of the Nordic Consumer Research (pp. 17-29). Vaasan Yliopisto. http://nccr2010.webs.com/

Banovic, M., Grunert, K. G., Barreira, M. M. & Fontes, M. A. (2010). Consumers' quality perception of national branded, national store branded, and imported store branded beef. Meat Science, 84(1), 54-65. https://doi.org/10.1016/j.meatsci.2009.08.037

Thøgersen, J. (2010). Country differences in sustainable consumption: The case of organic food. Journal of Macromarketing, 30(2), 171-185. https://doi.org/10.1177/0276146710361926

Saba, A., Vassallo, M., Sheperd, R., Lampila, P., Arvola, A., Dean, M., Winkelmann, M., Claupein, E. & Lähteenmäki, L. (2010). Country-wise differences in perception of health-related messages in cereal-based food products. Food Quality and Preference, 21(4), 385-393. https://doi.org/10.1016/j.foodqual.2009.09.007

Scholderer, J. (2010). Data handling in cross-cultural studies: Measurement invariance. In S. Jaeger & H. MacFie (Eds.), Consumer-driven innovation in food and personal care products (pp. 470-487). Woodhead Publishing Limited. http://www.statsbiblioteket.dk/au/showrecord.jsp?record_id=sb_4443098

Aschemann-Witzel, J. & Hamm, U. (2010). Do consumers prefer foods with nutrition and health claims? Results of a purchase simulation. Journal of Marketing Communications, 16(1-2), 47-58. https://doi.org/10.1080/13527260903342746

Strand, M. (2010). EATWELL in Europe: Succesful healthy eating campaigns. NHD magazine, 8-9.

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Revised 24.02.2025

Department of Management

MAPP Centre

Publications