Publications

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Detwiler, L. A., Sperling, U., Brunk, C. G., Aguzzi, A., Grunert, K. G. & Comer, P. (2011). A position paper on the relaxation of the feed ban in Europe.

Mueller, S., Sirieix, L. & Remaud, H. (2011). Are personal values related to sustainable attribute choice? In Proceedings: 6th International Academy of Wine Business Research Conference Academy of Wine Business Research. http://awbr.bem.edu/

Brown, K., Timotijevic, L., Barnett, J., Shepherd, R., Lähteenmäki, L. & Raats, M. M. (2011). A review of consumer awareness, understanding and use of food based dietary guidelines. British Journal of Nutrition, 106(1), 15-26. https://doi.org/10.1017/S0007114511000250

Orquin, J. L. (2011). Attention, motivation, and consumer judgement: Towards understanding consumer reactions to food labels and stimuli. Aarhus School of Business, Aarhus University, MAPP Centre.

Orquin, J. L. & Scholderer, J. (2011). Attention to health cues on product packages. Journal of Eyetracking, Visual Cognition and Emotion, 1(1), 59-63. http://revistas.ulusofona.pt/index.php/JETVCE/article/viewFile/2056/1580

Scholderer, J. (2011). Attitude surveys. In D. Southerton (Ed.), Encyclopedia of consumer culture SAGE Publications.

Scholderer, J. (2011). Attitude theory. In D. Southerton (Ed.), Encyclopaedia of consumer culture SAGE Publications.

Caracciolo, F., Cembalo, L., Cicia, G., Del Giudice, T., Grunert, K. & Krystallis Krontalis, A. (2011). Attributi di processo e di prodotto nella filiera carne suina, un’analisi europea delle preferenze dei consumatori attraverso un modello generalizzato ad utilità stocastica. Economia Agro - Alimentare, 13(1), 251-270.

Tudoran, A. A. & Olsen, S. O. (2011). Automaticity or active control: Investigating the quasi-moderating role of habit strength in consumer loyalty. Paper presented at 2nd EMAC Regional Conference, Marketing Theory Challenges in Emerging Societies, Iasi, Romania. http://www.emac-regional.com/volum_ULTRA_FINAL.pdf

Olsen, N. V., Menichelli, E., Grunert, K. G., Sonne, A.-M., Szabó, E., Bánáti, D. & Næs, T. (2011). Choice probability for apple juice based on novel processing techniques: Investigating the choice relevance of mean-end-chains. Food Quality and Preference, 22(1), 48-59. https://doi.org/10.1016/j.foodqual.2010.07.010

Corsi , A. M., Lockshin , L. & Mueller, S. (2011). Competition between and competition within: The strategic positioning of competing countries in key export markets. In Proceedings: 6th International Academy of Wine Business Research Conference Academy of Wine Business Research. http://awbr.bem.edu/

Orquin, J. L. (2011). Consumer attention to product health cues. Paper presented at ISBNPA 2011, Melbourne, Australia. http://www.isbnpa2011.org/

Krystallis Krontalis, A., Perrea, T., de Barcellos, M. D. & Grunert, K. G. (2011). Consumer attitudes towards green food in Europe: A values-attitudes hierarchical model. Paper presented at 8th International Agribusiness PAA-PENSA Conference, Buenos Aires, Argentina. http://www.pensaconference.org/viii_paa-pensa_conference/index.php

Grunert, K. G. (2011). Consumer behaviour and opportunities for new product development. Abstract from 57th ICoMST 2011 - International Congress of Meat Science and Technology: Global challenges to production, processing and consumption of meat , Ghent, Belgium.

Grunert, K. G., Wognum, N., Trienekens, J., Wever, M., Olsen, N. V. & Scholderer, J. (2011). Consumer demand and quality assurance: Segmentation basis and implications for chain governance in the pork sector. Journal on Chain and Network Science, 11(2), 89-97.

Lähteenmäki, L. (2011). Consumers and health claims for functional foods. In M. Saarela (Ed.), Functional foods: Concept to product (2nd ed., pp. 109-126). Woodhead Publishing Limited. http://www.statsbiblioteket.dk/au/index.jsp?query=recordID:%22sb_5470883%22

Resano, H., Perez-Cueto, F. J. A., de Barcellos, M. D., Olsen, N. V., Grunert, K. G. & Verbeke, W. (2011). Consumer satisfaction with pork meat and derived products in five EU countries. Appetite, 56(1), 167-170. https://doi.org/10.1016/j.appet.2010.10.008

Perrea, T., Grunert, K. G., Krystallis Krontalis, A. & Zhou, Y. (2011). Consumers’ attitudes towards green food in China: A hierarchical value-attitude model. Paper presented at 40th Conference EMAC, European Marketing Academy, Ljubljana, Slovenia. http://www2.ef.uni-lj.si/projekti/emac2011//

Mueller, S., Remaud, H. & Chabin, Y. (2011). Consumers’ willingness to pay for sustainable wine claims: An international comparison . Abstract from 5th Annual Meeting of the American Association of Wine Economists, Bolzano, Italy. http://aawe2011.unibz.it/en/welcome/default.html

Dopico, D. C., Blazquez, F. & Tudoran, A. (2011). Credibility of collective brand as a source of equity: An empirical application for the Spanish wine market. In A Resilient European Food Industry in a Challenging World (pp. 103-124). Nova Science Publishers. https://www.novapublishers.com/catalog/product_info.php?products_id=18217

Chan, K., Prendergast, G., Grønhøj, A. & Bech-Larsen, T. (2011). Danish and Chinese adolescents’ perceptions of healthy eating and attitudes toward regulatory measures. Young Consumers, 12(3), 216-228. https://doi.org/10.1108/17473611111163278

Grunert, K. G., Scholderer, J. & Rogeaux, M. (2011). Determinants of consumer understanding of health claims. Appetite, 56, 269-277. https://doi.org/10.1016/j.appet.2011.01.009

Chrysochou, P., Lockshin, L., Habenschuss, S. & Trinh, G. (2011). Does behaviour of heavy and light wine buyers differ?. Paper presented at 6th International Conference of the Academy of Wine Business Research , Bordeaux, France.

Chrysochou, P., Krystallis Krontalis, A. & Kristjánsson, S. (2011). Drink to get drunk or to lose weight? Exploring consumer preferences and motivations towards low-calorie beer. Poster session presented at 9th Pangborn Sensory Science Symposium, Toronto, Canada. http://www.pangborn2011.com/

Mueller, S., Lockshin, L. & Louviere, J. J. (2011). Effect of an excise tax increase on the demand for low alcohol wine. Abstract from 5th Annual Meeting of the American Association of Wine Economists, Bolzano, Italy. http://www.wine-economics.org/bolzano/Bolzanoregistration/aawe2011.unibz.it/en/registration/scientificprogramfull.html

Mueller, S. (2011). Einsatz virtueller Regalsimulationen in der Marktforschung für Wein. Abstract from 16th International Enology Symposium, Bozen, South Tyrol, Italy. http://www.oenology.de/texte/frame_symp_11_e.html

Thøgersen, J., Grunert, K. G., Aschemann-Witzel, J., Esbjerg, L. & Volke Christensen, K. (2011). Eksportstrategi for danske økologiske fødevarer. Institut for Marketing og Organisation, Business and Social Sciences, Aarhus Universitet. Fødevareministeriet v/NaturErhvervstyrelsen

Van Wezemael, L., Verbeke, W., Kügler, J. O. & Scholderer, J. (2011). European consumer acceptance of safety-improving interventions in the beef chain. Food Control, 22(11), 1776-1784. https://doi.org/10.1016/j.foodcont.2011.04.017

Resano, H., Perez-Cueto, F. J. A., Sanjuán, A., de Barcellos, M. D., Grunert, K. G. & Verbeke, W. (2011). Exploring consumer satisfaction with dry-cured ham in five European countries. Meat Science, 87(4), 336-343. https://doi.org/10.1016/j.meatsci.2010.11.008

Krystallis Krontalis, A., Chrysochou, P., Jördecke, S. & Polster, I. (2011). Exploring differences in product attribute preferences of private vs. manufacturer brand buyers. Paper presented at 7th International Conference of the Academy of Marketing's SIG on Brand, Corporate Identity and Reputation, "Brand New Territory: Brand Leadership, Relevance and Practice in a Dynamic Environment", Oxford, United Kingdom.

Nørgaard, M. & Brunsø, K. (2011). Family conflicts and conflict resolution regarding food choices. Journal of Consumer Behaviour, 10(3), 141-151. https://doi.org/10.1002/cb.361

Grønhøj, A. & Thøgersen, J. (2011). Feedback on household electricity consumption: Learning and social influence processes. International Journal of Consumer Studies, 35(2), 138-145. https://doi.org/10.1111/j.1470-6431.2010.00967.x

Aschemann-Witzel, J. (2011). Flashlight: Supporting sustainable food entrepreneurs. Paper presented at Sustainable Food Consumption - Multinational Knowledge Brokerage Event, Vienna, Austria. http://www.scp-knowledge.eu/sites/default/files/knowledge/attachments/KU_Flashlight_Supporting_Sustainable_Food_Entrepreneurs.pdf

Bech-Larsen, T. & Jensen, B. B. (2011). Food quality assessment in parent–child dyads: A hall-test of healthier in-between meals for adolescents. Food Quality and Preference, 22(7), 614-619. https://doi.org/10.1016/j.foodqual.2011.03.004

Scholderer, J. (2011). Food quality from a consumer perspective. Abstract from AgroFoodPark, Aarhus, Denmark. http://www.agrofoodpark.dk/KurserOgArrangementer/Fodevarekvalitet2011.htm?wbc_purpose=ktngvhadxeny

Mueller, S. & Charters, S. (2011). Generation Y and wine: Guest editorial. International Journal of Wine Business Research, 23(2), 2-4. http://www.baser.dk/login?url=http://www.emeraldinsight.com/journals.htm?issn=1751-1062&volume=23&issue=2&articleid=1930972&show=html

Dean, M., Lähteenmäki, L. & Shepherd, R. (2011). Getting balanced nutrition messages across nutrition communication: Consumer perceptions and predicting intentions. In K. R. Westerterp (Ed.), Proceedings of the Nutrition Society (Vol. 70, pp. 19-25). Cambridge University Press. https://doi.org/10.1017/S0029665110003964

Staats, H., Jansen, L. & Thøgersen, J. (2011). Greening the greenhouse grower: A behavioral analysis of a sector-initiated system to reduce the environmental load of greenhouses . Journal of Environmental Management, 92(10), 2461-2469 . https://doi.org/10.1016/j.jenvman.2011.05.007

Thøgersen, J. (2011). Green shopping: For selfish reasons or the common good? American Behavioral Scientist, 55(8), 1052-1076. https://doi.org/10.1177/0002764211407903

Thøgersen, J. (2011). Håndbog om eksportparathed i danske økologiske virksomheder. Bilagsrapport til: Eksportstrategi for danske økologiske fødevarer. Institut for Marketing og Organisation, Business and Social Sciences, Aarhus Universitet.

Krystallis, A. & Chrysochou, P. (2011). Health claims as communication tools that enhance brand loyalty: The case of low-fat claims within the dairy food category. Journal of Marketing Communications, 17(3), 213-228. https://doi.org/10.1080/13527260903432836

Corsi, A. M., Mueller, S. & Lockshin, L. (2011). How good (or how better…) do you think you are? The strategic positioning of competing countries in key export markets. Abstract from Crush Symposium, Adelaide, Australia. http://www.wineinnovationcluster.com/crush2011/